In speaking with our clients, I often hear the following: “I just Googled one of our keywords and none of our ads showed up! What is my budget going towards, anyway?” This is a perfectly reasonable question. If you’re dedicating a decent budget to Search Engine Advertising (SEA) on Google, shouldn’t your ads always show up? While […]
On a normal day, I’m not the one to be discussing social marketing here at Dynamics Online. But while at E3 2013 in Los Angeles back in June, I came across one of my favorite uses of social media yet. Nintendo used the show to promote the wide array of games coming to their Wii […]
Content marketing has been my M.O. since I was 19, before I knew it was called content marketing. I’d become disillusioned with college after my freshman year when I realized what a hoax a college education has become, and started a personal blog to launch vengeful tirades against the institution, sticking it regularly to the […]
Penguin 2.0 brought on quite a few changes over the past few months that affected large, high-profile companies, small, “off-the-radar” companies, and mid-sized companies like the ones we here at Dynamics represent. Like many of the strategies we implement that are consistently proven and trustworthy, we stuck to our guns and didn’t jump on the […]
Dynamics Online is pleased to announce the launch of one of our latest websites, pilatinsurance.com! Pilat Insurance wanted to focus on ease-of-use for the end-user and have easily accessible online forms. So we created a design that reflected those priorities, with buttons like “Request a Quote” and “Report a Claim” above the fold on the […]
Cost-per-click bidding is the core of online advertising. It offers a way to set defined budgets for your ad spend and measure customer engagement in ways previously unimaginable. Leveling the Playing Field The easiest way to understand cost-per-click (CPC) bidding is to picture an auction that happens in a microsecond. On a Google search results page, […]
https://www.dynamicsus.com/wp-content/uploads/DO-logo-700.png00Anthony Mahramushttps://www.dynamicsus.com/wp-content/uploads/DO-logo-700.pngAnthony Mahramus2013-05-23 13:27:212013-05-23 13:27:21Online Advertising – CPC for You and Me
At the moment, it doesn’t mean anything. And maybe won’t at all, even if it passes the House (it passed the Senate on May 6th). That’s because one key provision of the Bill will exempt many online retailers. A Simple Matter of Simplification If you have an online store, you already know you currently don’t have to […]
https://www.dynamicsus.com/wp-content/uploads/DO-logo-700.png00Kirk Hinerhttps://www.dynamicsus.com/wp-content/uploads/DO-logo-700.pngKirk Hiner2013-05-16 16:36:142013-05-16 16:36:14What the Marketplace Fairness Act Means to Your E-Commerce Store
Launching a new content marketing strategy can be a pretty overwhelming process for the uninitiated. You’ll get so far into it and realize your blog doesn’t have all the features you’d wanted, you don’t have an editorial calendar, you’re not posting on all your social platforms, you don’t have internal support, and you haven’t established […]
https://www.dynamicsus.com/wp-content/uploads/DO-logo-700.png00Jeff Hirzhttps://www.dynamicsus.com/wp-content/uploads/DO-logo-700.pngJeff Hirz2013-05-09 13:37:272013-05-09 13:37:275 Tips to Help Launch Your Content Marketing Strategy
Dynamics Online is pleased to announce the launch of one of our latest responsive websites, MicroMD! MicroMD.com features a dynamic, responsive design that automatically adjusts itself to fit the width of your browser. Whether you’re on your iPhone, Android, desktop computer or tablet, the site will adjust to fit your viewing pane without losing any […]
This article is part of a series of important and often overlooked issues related to building and managing websites. Considering most companies already have websites, many of our website design projects are redesigns of existing sites. One important trend in website design is the use of URLs (web page addresses) that are friendly to search […]
https://www.dynamicsus.com/wp-content/uploads/DO-logo-700.png00Bruce Newburgerhttps://www.dynamicsus.com/wp-content/uploads/DO-logo-700.pngBruce Newburger2013-04-23 15:08:282013-04-23 15:08:28Webmastering 101: How to Handle URL Changes When Launching a New Site
What’s the Quality, Kenneth?
In speaking with our clients, I often hear the following: “I just Googled one of our keywords and none of our ads showed up! What is my budget going towards, anyway?” This is a perfectly reasonable question. If you’re dedicating a decent budget to Search Engine Advertising (SEA) on Google, shouldn’t your ads always show up? While […]
Mission Accomplished, Nintendo
On a normal day, I’m not the one to be discussing social marketing here at Dynamics Online. But while at E3 2013 in Los Angeles back in June, I came across one of my favorite uses of social media yet. Nintendo used the show to promote the wide array of games coming to their Wii […]
The “Decline” of Content Marketing
Content marketing has been my M.O. since I was 19, before I knew it was called content marketing. I’d become disillusioned with college after my freshman year when I realized what a hoax a college education has become, and started a personal blog to launch vengeful tirades against the institution, sticking it regularly to the […]
Penguin 2.0 – Pared Down
Penguin 2.0 brought on quite a few changes over the past few months that affected large, high-profile companies, small, “off-the-radar” companies, and mid-sized companies like the ones we here at Dynamics represent. Like many of the strategies we implement that are consistently proven and trustworthy, we stuck to our guns and didn’t jump on the […]
New Site Launch – Pilat Insurance Agency
Dynamics Online is pleased to announce the launch of one of our latest websites, pilatinsurance.com! Pilat Insurance wanted to focus on ease-of-use for the end-user and have easily accessible online forms. So we created a design that reflected those priorities, with buttons like “Request a Quote” and “Report a Claim” above the fold on the […]
Online Advertising – CPC for You and Me
Cost-per-click bidding is the core of online advertising. It offers a way to set defined budgets for your ad spend and measure customer engagement in ways previously unimaginable. Leveling the Playing Field The easiest way to understand cost-per-click (CPC) bidding is to picture an auction that happens in a microsecond. On a Google search results page, […]
What the Marketplace Fairness Act Means to Your E-Commerce Store
At the moment, it doesn’t mean anything. And maybe won’t at all, even if it passes the House (it passed the Senate on May 6th). That’s because one key provision of the Bill will exempt many online retailers. A Simple Matter of Simplification If you have an online store, you already know you currently don’t have to […]
5 Tips to Help Launch Your Content Marketing Strategy
Launching a new content marketing strategy can be a pretty overwhelming process for the uninitiated. You’ll get so far into it and realize your blog doesn’t have all the features you’d wanted, you don’t have an editorial calendar, you’re not posting on all your social platforms, you don’t have internal support, and you haven’t established […]
New Responsive Website Launch – MicroMD
Dynamics Online is pleased to announce the launch of one of our latest responsive websites, MicroMD! MicroMD.com features a dynamic, responsive design that automatically adjusts itself to fit the width of your browser. Whether you’re on your iPhone, Android, desktop computer or tablet, the site will adjust to fit your viewing pane without losing any […]
Webmastering 101: How to Handle URL Changes When Launching a New Site
This article is part of a series of important and often overlooked issues related to building and managing websites. Considering most companies already have websites, many of our website design projects are redesigns of existing sites. One important trend in website design is the use of URLs (web page addresses) that are friendly to search […]