Small but Mighty – Using Micro Campaigns in Google Ads

“PPC? How much is that going to cost me?” This is a common question I get whenever I start the discussion about paid online advertising. PPC, or Pay-Per-Click, is one of the tools a digital marketer uses to help companies build their brand, increase awareness, drive website traffic, produce leads, and boost sales. Some companies […]

Leave your WordPress plugin updates to us, not chance

With the release of v5.5, WordPress now allows site owners to set up their plugins for automatic updates. This can be done by logging into WordPress, navigating to  the plugin dashboard page, and clicking the new “Enable auto-updates” link for each plugin you want to have updated automatically.

Don’t do it.

Can You Grow Your Business During The COVID-19 Crisis?

Certainly, the hand sanitizer companies are doing well right now, but you too could find ways to capitalize on some unique opportunities to retain customers, increase market share, and grow the sales pipeline. As cities lockdown and people are forced into isolation, one of their best friends becomes the Internet. This is your chance to […]

Coronavirus Notification Options for Websites

As pandemic safety concerns have become a top priority for many of our clients and their customers, we have responded to these needs by implementing Coronavirus/COVID-19 information notifications on several client websites. We’ve implemented these alerts in several ways. Notification Bar Microshield 360 cleans and sanitizes schools, gyms, and offices. They asked us to create […]

Susan Ringel Team Profile

Operations Manager Susan Ringel assists with the billing, monthly reports and client relations, organizes company social events, and manages the day to day goings on at the office.   Why do you enjoy working at Dynamics Online? It is different from anything else I do. Since starting here more than 8 years ago, I have […]

The Unique Challenge of Territory Search

No doubt you have used “store locator” features on a website to locate the nearest drugstore or favorite restaurant chain. As a result, there are a number of good plugins to support store locators on WordPress-based websites. One plugin we have used on a few sites is Store Locator Plus. Tools like this are designed […]

Bruce Newburger Video on Leadership Development

Dynamics Online President Bruce Newburger discusses the leadership development that can be derived from chamber of commerce participation.  Transcript: Really to me the biggest benefit of being a member of the chamber is to participate in a committee and to work alongside people and then eventually to have a leadership role in one of […]

Bruce Newburger Team Profile

President  Bruce Newburger  manages website projects, provides custom programming and conducts email marketing campaigns, most of the time. Bruce also meets with new and existing clients and represents the company at industry and community events.   What is your approach to customer service?   Some of my favorite sayings:   Argue with the customer twice, […]

CCPA – Important Points About the California Consumer Protection Act

The California Consumer Protection Act of 2018 (CCPA) officially goes into effect on January 1, 2020.  It is the latest major mandate in what has become an ongoing passage of laws that will protect consumer data.  These laws are needed in order to protect consumers as they browse and make purchases online.  And because consumers […]

The Truth About Facebook Ads

Facebook Advertising Myths & Facts To some, Facebook is a place to share photos and keep in touch with friends and family. For smart business people, it is an advertising platform, and a lucrative one at that. Facebook knows so much about numbers, and that results in much better ad targeting. Business owners should not […]